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Flori roberts biography sample

          Give thanks and glow up with Flori Roberts!.

          Women’s History Month: Flori Roberts – Leading Lady in Cosmetics for Black Women

          By Neva Lindell 

           

          Flori Roberts was the star of the show! 

          Flori got her start on Broadway, and toured as Carol Channing’s understudy for “Lend an Ear”.

          In , Roberts founded Flori Roberts Inc. in Lakewood, N.J. Throughout the year, she toted her wares to conventions and black-owned salons.

        1. In , Roberts founded Flori Roberts Inc. in Lakewood, N.J. Throughout the year, she toted her wares to conventions and black-owned salons.
        2. Huge thanks to @OREO for sharing an early sample - the cookies are just so much fun!
        3. Give thanks and glow up with Flori Roberts!
        4. I'm loving the projection and the sillage, it's mesmerising!
        5. East was awarded the Flori Roberts – Ladies First Trailblazer award in , for being the first woman of color to be qualified to and practice.
        6. She later decided that theatre life was tough, so she segued into advertising and public relations. Performing was just a part of her rich, full life. 

          After overhearing two Black models say they could not find good skin care products, she recognized an unfilled niche.

          She and her husband, Dr. Craig Roberts, developed a high-quality line of cosmetics with varied color options for women of color and launched her namesake company and brand, Flori Roberts, in 1965. This was one of the first cosmetics lines for women of color sold in department stores worldwide and one of the most successful. 

          At first, she attended trade shows and visited salons, but she needed to get the necessary commitments for shelf placement.

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